Data has become a lot more accessible and it can be used by everyone within a company to increase productivity and enhance decision-making. It’s no surprise that data analytics has become an important tool across organizations. By bringing together data from across the business, companies can get real-time insights into finance, sales, marketing, product development, and other processes. These insights enable teams within a company to collaborate better, achieve better results, and outperform the competition. Data analytics enables employees to view data in context and make smarter business decisions to achieve improved products and services.
Due to the large volume of structured and unstructured data, it often becomes difficult to manage and procure relevant information from them. Data analytics tools are capable of handling heterogeneous data and provide insights out of them. Data visualization tools like Power BI, Tableau, and Logi make it even more delightful by presenting those insights in various meaningful charts. It allows decision makers to see connections between multi-dimensional data sets and provides new ways to interpret data through graphical representations.