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Sales Performance AI by Exitra

The AI That Watches Every Deal and Every Store So You Don't Have To

One AI engine, two ways to grow revenue. Exitra RevenueOS for B2B sales teams and Exitra RetailOS for retail operations, built for Malaysian businesses that want fewer blind spots and faster decisions.

  • Real-time visibility across your sales pipeline or your stores
  • AI agents doing the manual tracking and chasing for you
  • One connected view, from the boardroom to the front line

Which AI Engine Fits Your Business?

Exitra RevenueOS

For B2B sales teams managing a pipeline. Standardise your sales process, coach every rep and forecast revenue with confidence.
Jump to Exitra RevenueOS

Exitra RetailOS

For retailers running multiple stores. Connect your POS, stock and store data, then let AI catch what’s costing you sales before it does.
Jump to Exitra RetailOS

Exitra RevenueOS:

Turn Your Sales Pipeline Into a Revenue Engine AI-Powered

AI-Powered B2B Sales Execution Platform

  • Digitise Process.
  • Empower People
  • Grow Revenue.
Exitra RevenueOS is an AI-powered B2B sales execution platform built for Malaysian sales teams who’ve outgrown spreadsheets and static CRMs. It brings your pipeline, deal activity and customer data into one connected system, then puts a team of AI agents to work flagging risk, coaching reps and forecasting revenue in real time. From the boardroom to the sales floor, everyone works from the same live picture of the business.
  • Built for Every Role in Your Sales Team

1.

Executive Command Center

For CEOs, COOs and business owners

A single view of revenue performance, so leadership can steer the business on facts rather than gut feel.
  • Revenue against target, tracked in real time
  • Gross profit margin, benchmarked against last year
  • Active pipeline value and coverage ratio
  • AI briefing flagging stalled deals, margin erosion and cross-sell opportunity

2.

Sales Manager Console

For sales managers and heads of department

A working view of the whole team’s pipeline, built to help managers coach reps and protect margin before deals slip.
  • Team pipeline value by deal health (healthy, at risk, critical)
  • Forecast categories (commit, best case, won) at a glance
  • AI assistant surfacing deals needing attention and policy breaches

3.

Salesperson Copilot

For salespeople and account managers

A personal assistant that keeps every rep focused on their own pipeline and their next best move.
  • Personal pipeline value and open opportunity count
  • Deal-level detail: stage, health score, close date, last activity
  • AI-recommended next best actions for the rep's top opportunity

How Exitra RevenueOS Works: A Sales Process Supported by AI

Exitra RevenueOS gives every opportunity a consistent path through your sales pipeline. Its seven-stage workflow helps your team track progress, record activity and keep the next step clear, so deals are easier to manage across reps and accounts.

Working behind the scenes, a team of specialised AI agents monitors the pipeline and surfaces useful prompts for your team:

Lead

Capture & qualify

Engagement

Research & connect

Meeting

Discover needs

Solution

Propose & present

Proposal

Quote & submit

Negotiation

Review & close

Won/Lost

Analyse & learn

Pipeline Agent

Monitors every stage, ageing and risk across the pipeline

Deal Coach Agent

Analyses each deal and recommends the next best action

Follow-Up Agent

Finds neglected leads and reminds reps before they go cold

Margin Agent

Detects discount leakage and margin erosion before it hits the P&L

Cross-Sell Agent

Finds cross-sell and upsell opportunities inside existing accounts

Forecast Agent

Predicts revenue and reconciles commit versus best case

Win/Loss Agent

Analyses win and loss patterns to capture the voice of the customer

Content & Proposal Agent

Drafts proposals, presentations and follow-up emails

Together, the workflow and AI workforce give salespeople, managers and leaders a more connected view of what’s happening—from individual opportunities to the wider pipeline. Your team can spend less time chasing updates and more time acting on the deals and customer conversations that matter.

RevenueOS brings the process, activity and AI-generated insights into one shared view, helping your team make more informed decisions at every stage of the sale.
  • Powered by machine learning, natural language processing, a rules engine and generative AI.
  • Key Capabilities
  • A standardised sales process across the whole team
  • Real-time pipeline visibility for every deal
  • Activity and next-step tracking, so nothing falls through the cracks
  • Built-in approval and governance controls
  • Automated alerts and reminders
  • The Business Outcomes
Increase revenue​

Better conversion, more cross-sell, higher win rates

Control discounting, protect margin, optimise pricing

Less admin, sharper focus, faster deal cycles

More accurate, more reliable revenue forecasts

One version of the truth, one aligned team

  • Who Is Exitra RevenueOS for?
Exitra RevenueOS is for Malaysian B2B sales teams that have outgrown spreadsheets or static CRMs and want a clearer way to manage their pipeline, coach salespeople and forecast revenue.

CEOs, COOs and business owners

who need a clear view of revenue, targets and pipeline risks.

Sales managers and department heads

who want to monitor deal health and coach their teams.

Salespeople and account managers

who need help prioritising opportunities and choosing their next action.

  • Connected to Every System You Already Use
Exitra RevenueOS sits on a unified data layer that’s secure, governed and connected, drawing in data from across the business.

CRM

Accounts, contacts & opportunities

Email & Calendar

Emails, meetings & activity

Documents

Proposals, quotes & contracts

ERP & Finance

Pricing, cost & margin

HRMS

One digital platform

Customer Insights & Trends

Purchase history & tickets

External Data

News, credit & signals

POS

Sales transactions

Register Your Interest

Exitra RetailOS:

Turn Every Store Into a Revenue Engine

AI-Powered Retail Operations & Revenue Intelligence Platform

  • Maximise Revenue. Optimise Operations. Delight Customers.
Exitra RetailOS is an AI-powered retail operations and revenue intelligence platform built for multi-store retailers who need one connected view of sales, stock and store performance. It brings your point-of-sale, inventory, ecommerce and loyalty data together, then puts a team of AI agents to work catching stockouts, underperforming promotions and cross-sell opportunities before they cost you revenue.
  • Built for Every Role in Your Retail Business

1.

Executive Command Center

For CEOs, COOs and business owners

A single view of retail performance across every store, so leadership can see where revenue is being won or lost.
  • Revenue against target and gross profit margin, tracked in real time
  • Same store sales growth vs last year
  • AI briefing flagging revenue at risk and crosssell opportunity

2.

Retail Manager Console

For operations and retail managers

A working view of sales, stock and store performance, built to help managers act before small problems become lost revenue.
  • Sales vs target (MTD) alongside gross profit margin
  • Sales performance by store, ranked top to bottom
  • Stock availability and average basket size vs target
  • AI assistant flagging stockouts, slow-moving stock and labour overruns

3.

Store Manager & Staff Copilot

For store managers and frontline staff

A daily assistant that turns store data into a simple to-do list for the team on the floor.
  • Today's sales vs target, updated in real time
  • Store performance for the month: sales, transactions, conversion, basket size
  • Prioritised list of today's top actions
  • AI assistant flagging demand spikes and abandoned carts

How Exitra RetailOS Works: A Connected View of Every Store

Exitra RetailOS brings sales, stock and store data together, giving your team a clearer view of performance across locations and channels. Its AI agents monitor that information to help surface issues and opportunities—so teams can respond before a stockout, slow-moving product or underperforming promotion affects revenue.

Each agent focuses on a different part of retail operations:

Inventory Agent

Optimises stock levels and flags stockouts, overstock & slow movers

Demand Forecast Agent

Forecasts demand by SKU, store, category & time period

Promotion Agent

Evaluates promo performance and recommends budgets

Customer Analysis Agent

Segments customers, analyses lifetime value & churn

Pricing Agent

Recommends optimal pricing and elasticity actions

Store Performance Agent

Monitors store KPIs, ranks stores & recommends actions

Loss Prevention Agent

Detects anomalies, fraud, shrinkage & returns abuse

Replenishment Agent

Creates purchase recommendations & supplier actions

Together, these agents turn connected retail data into timely insights and recommended actions. Store and operations teams can see where attention is needed, while leaders gain a more consistent view of performance across the business.


With RetailOS, your team can spend less time piecing together reports and more time acting on what’s happening in stores—improving availability, operations and the customer experience.

  • Powered by machine learning, predictive analytics, natural language processing, a rules engine and generative AI.
  • Key Capabilities
  • Real-time retail intelligence across every store
  • AI agent insights and recommended actions
  • End-to-end retail visibility, from HQ to shop floor
  • Automated alerts and tasks
  • Predictive and prescriptive AI
  • Omnichannel integration
  • The Business Outcomes
Increase revenue​
Improve same store sales, conversion & basket size
Optimise margin, markdowns & promotion ROI
Reduce stockouts, overstock & holding cost
Personalise offers and improve loyalty
Minimise shrinkage, fraud & returns abuse
AI-driven insight for faster, smarter action
  • Who Is Exitra RetailOS for?
Exitra RetailOS is for retailers operating multiple stores who want to connect sales, stock and store performance in one view. It supports:

CEOs, COOs and business owners

who need to understand performance across stores.

Retail and operations managers

who oversee sales, stock and store operations.

Store managers and frontline staff

who need clear priorities and actions for the day.

  • Connected to Every System You Already Use
Exitra RevenueOS sits on a unified data layer that’s secure, governed and connected, drawing in data from across the business.

POS

Sales transactions

Inventory & WMS

Stock, receipts & transfers

Ecommerce

Online orders & website data

CRM & Loyalty

Customers, members & transactions

Suppliers

Purchase orders & deliveries

Finance & ERP

Cost, margin & general ledger

Marketing

Campaigns & promotions

External Data

Market trends, weather & events

Book a Demo

One Engine, Two Platforms, No Guesswork

Exitra RevenueOS and Exitra RetailOS run on the same AI engine: machine learning, predictive analytics, natural language processing, a rules engine and generative AI working together behind the scenes.

Both platforms are hosted on Exitra Cloud Infrastructure. Secure, scalable, highly available and PDPAcompliant, so your data stays protected while your team gets faster answers.

Have a question?
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Whether you have a question about features, trials, pricing, need a demo or anything else, our team is ready to answer all your questions.
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